Our Rolex Boutique
The Boutique Rolex Genève welcomes visitors in a harmonious and elegant decor appointed with contemporary design elements. The choice of materials and colours lends warmth and refinement to this space.
Interior fittings
Redesigned space
The space, covering more than 150 m2, benefits from the recent architectural and design enhancements brought to Rolex boutiques around the world and offers the brand a new showcase on this street in the centre of Geneva.
Elegance and functionality
A unique experience
From the reception area to advice offered to customers and servicing procedures handled by Rolex World Service, everything is designed to make each visit to this Rolex boutique a special and intimate experience of the brand’s world.
An exclusive setting
Discreet, refined decor
An intimate and welcoming space offers visitors an immersion into the world of Rolex. In this elegant decor, they can take the time to discover the brand’s watches and their history.
Restored façade
On entering, visitors can admire the façade, which has been recently restored according to the original plans drawn up in 1924 and is clad in travertine, specially crafted to echo the Rolex fluted bezel. The floor and ceiling of the boutique are also decorated with this natural stone and edged with bronzed brass trim.
